“Younger readers looking for a compass for life, wealth, success, and wisdom have turned their attention to books about “how to live well” by self-made experts and famous YouTubers.”
“The most distinctive trend in the Korean publishing market in 2023 is the unprecedented rise of self-help books (as) younger readers looking for a compass for life, wealth, success, and wisdom have turned their attention to books about “how to live well” by self-made experts and famous YouTubers.”
That’s one of the key takeaways from the K-Book Trends end of year report on the South Korea book market.
More excerpts to follow in dedicated topic posts about this remarkable East Asia market, better known among western publishers for its tech hardware than its publishing credentials.
That will change as this decade unfolds, with Korean publishing companies already world-leaders in the webtoon and related publishing sectors.
